Apple should produce a "SiriOS", a report for speech recognition and digital assistants from Mangrove Capital Partners suggest, but while the firm is confident that the "voice community" expects to be revealed by 2020, there is little detail on what may be.
The report "Voice Tech 201
9" from the investment company Mangrove expects a major shift in speech-based computing over the next decade, using systems relying on AI and machine learning, as well as speech recognition that is likely to spawn a "new generation of technology companies in each category. "
Equipped with an accuracy of over 95% that puts them on par with humans to understand language, voice is claimed to be a "far more natural, practical, and effective form of communication" through a device than writing and will become the primary human-machine interface in the future. The rise of things for the Internet of things and smart devices with voice recognition systems is also highlighted, along with the vast array of languages supported by Google and the flexibility of Alexa skills.
The enhancements in AI are touted to further enhance the ability of voice assistants, with first wave algorithms and second wave decision-making improvements to succeed by a third-wave AI that gathers data from sensors and can automate more complex processes. As these improvements affect how users work with devices, this will obviously make businesses "reconsider how it interacts with the public," using "context-conscious speech-first interfaces" that do not rely on predictable script responses. "height =" 416 "class =" lazy "data-original =" https://photos5.appleinsider.com/gallery/32044-54445-31477-52710-002-Siri-on-Mac-2-ll.jpg " />
How Siri Looks in MacOS "height =" 416 "class =" lazy "data-original =" https://photos5.appleinsider.com/gallery/32044-54445-31477-52710-002-Siri -on-Mac-2-ll.jpg "/>
How Siri appears in MacOS
Mangrove believes that the investment in voice startup has reached $ 768 million in 2019 so far, over $ 581 million in 2018 and $ 298 million in 2017. Over $ 1 billion is said to be invested in voice startups in the United States, with another $ 118 million in Europe.
Privacy & Ecosystem
Towards the end of the report, the term privacy goes on, as a Microsoft survey suggests 41% of users are concerned, especially with regard to passive listening. Having noted the discovery of microphones in Google Nest devices and an Amazon patent to "listen to all conversations in a room," Mangrove suggests that technology companies will follow Apple in responding to user issues, which it has "made especially effective" ".
The example is Apple's acquisition of Silk Labs, which deals with AI software on the device that performs processing on the iPhone or iPad itself, without relying on communication with cloud servers. The acquisition is heralded as a "sharp movement".
In contrast, Apple claims that it has been "less effective at building an ecosystem around the voice". The vision of "Knowledge Navigator" suggests that Apple's voice strategy was "more clearly formulated in 1987 than it is now."
The report then states: "The voting community expects Apple to release a SiriOS for its WWDC 2020 development community, which will accelerate innovation and adoption." Apart from citing Brett Kinsella of Voicebot.ai as calling SiriOS "desirable to enable innovation and is seen by many as required to match the progress made by Amazon and Google with their voice assistants," there is no discussion as to what form this SiriOS would take.
Siri Shortcuts, an automation tool that some apps click to use Siri commands
Tracking the quote source reveals that it would be a Siri operating system it would be equivalent to Alexa with the Alexa Skills Kit or Google Assistant using the Google Development Environment Actions. Instead of being part of existing operating systems, controlled and limited by policies and rules, developers will have to follow SiriKit, with differences for iOS and macOS, SiriOS would effectively be an independent software system from the device's operating system.
By having SiriOS signs, it can allow Siri functions and functions across Apple's operating systems to have parity across the board, and for changes to be implemented on all devices simultaneously. For developers, SiriOS will also ideally be unnoticed by many of the existing restrictions in SiriKit, and will not necessarily require intimate knowledge of how each operating system's specific Siri implementation would work.
Separating Siri from the operating system may open other ways for the digital assistant to be used. For example, developers can potentially integrate Siri into their apps directly, providing a highly customized experience depending on the app's capabilities.
It is believed that this is in the ballpark of what the Mangrove report suggests when it mentions SiriOS, due to lack of detail provided. Bottom line is Mangrove believes it is Apple's best to open up Siri to developers longer than it currently does.
Currently, developers must use SiriKit and take advantage of Siri Shortcuts. Ultimately, the ball in Apple's straightforward approach to a SiriOS could be produced, and it would have to rely on Apple's desire to control its iconic and valuable virtual assistant to third parties.