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About Apple's Invisible iPhone Competition



  Competition Let me ask a question that should have a simple answer. " How many different smartphones are there on earth? " If you answered many thousands, you're probably right.

How do you know? Well, there are many dozens of iPhone models still in the wild. Everyone knows that Samsung makes and sells even more smart and non-smartphones. Everyone knows that Apple and Samsung make up the majority of smartphones sold in the US to A. Where are the others?

Where. Is. The?

Head over to digital technology-filing ZDNet, cross the headlines, and you'll find a growing list of reviews for non-Apple and non-Samsung smartphones. Google Pixel, OnePlus 6T, Huawei, Xiaomi, Honor, LG, Motorola and others.

Look around. What smartphones do you see? Mostly iPhones and Samsung phones, right?

Thanks to the obvious anti-Apple bias from ZDnot and other electronic publications that claim to be technology-oriented (as opposed to link bait-oriented), I conducted another of my infamous surveys of family, friends, neighbors, co-workers and one and another passer-by.

The result?

All of them had an iPhone or a Samsung phone. OK, my study is limited to the limitations of Atlanta, GA, but you get the idea. If market share is an important metric for such technology filler ̵

1; and it is – the bulk of the smartphone market share in the United States is dubbed by Samsung and Apple; with Apple winning share at Samsung's expense.

That is not to say that no one else sells smartphones. LG and Motorola made the list, but to a fraction of Apple and Samsung's dominance. In fact, the Other category is almost half of what it was just over a year ago. That means the iPhone's competition seems to be waning. Google's Pixel and Pixel 2 never appear on a list of market share managers. Ditto for highly-designated OnePlus, Huawei and others who emerge as iPhone killers among the technorati elite political bureau that makes such comparisons to the iPhone, but for phones that apparently hardly anyone buys.

To be fair, most such comparisons are guesstimates of standard guesstimators, but here's another interesting one from Kantar Wordpanel that guesses mobile operating system trading as well.

Android is tops by more than 63 percent. iOS is next with 35 percent. Windows comes in at 1.3 percent and BlackBerry lives – somehow – at 0.3 percent. The second category is .2 percent. Yes, such figures are guesstimates in the vein of time honored "Lies, cursed lies and statistics", but you get the idea, right? In some places around the world, Apple's competition is invisible. Mostly. In China, Huawei, BBK, Oppo, Vivo and other brands have a larger market share, while Apple retains the most important metrics; more than 60 percent of the smartphone industry's revenue, and more than 80 percent of the smartphone industry's profits.

Web-based nabobs of negativism can rattle all day about new smartphone manufacturers and their merchandise having some features Apple's iPhone line doesn't have, but it doesn't. At the end of the day, Apple takes most of the bacon home, Samsung gets most of the rest, and all other manufacturers live on crumbs.


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