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An Introduction – FileMaker



When I accepted the position of FileMaker CEO, I knew we had a huge opportunity ahead of us – not just as a company, but as a society. Digital transformation, which we define as automation of workflows and processes, changes the nature of work. I knew we could have a huge impact on enabling problem solvers in this new technology era.

I joined FileMaker in 2013 as Vice President of America's Sales. At that time, FileMaker transitioned from a product with a user box to a subscription model. It was a huge investment in mobile, and we were trying to figure out how to scale for Cloud.

Our goal was to make technology easier to use and more accessible without restricting the imagination of our skilled developers or the sophistication of their applications. .

Since that time, the world has captured our vision. The ability to develop powerful software that solves obvious problems in a business or industry has only become more valuable. The economy will be defined by the companies that utilize technologies to change the way they work. At the same time, the supply of web, mobile and app developers has not kept up with demand.

This means that many companies will struggle to keep up unless we can bridge their skilled workforce with their technology needs. The idea of ​​a workplace innovation platform was created to solve this exact problem by providing everyday problem solvers.

We are also at a point in software development where a whole universe of cloud services can deliver even more sophisticated solutions to these problem solvers, as long as they can easily connect them to their own apps.

Against this backdrop, I couldn't be more enthusiastic about being at the helm of the company that not only created the Workplace Innovation Platform category, but also wanted to define its future as Claris.

Let me tell you about that future.

FileMaker reborn as Claris

Claris rebrand is not only a tribute to our roots, but Claris ̵

1; a name that means clarity, lighting – best represents our technology today and in the future. Instead of a simple offering, we build a suite of services aimed at strengthening everyday problem solvers. This multi-service platform is very much in line with the Claris vision before FileMaker, and as we expand and diversify our platform, Claris feels right.

FileMaker will live on as one of our service offerings.

Claris Connect

The change of name to Claris also comes with a major technology change thanks to the acquisition of Stamplay, a fantastic company that created an incredibly sophisticated business platform that provides contacts for 150 cloud services. With the acquisition of Stamplay, which we renamed Claris Connect, customers can easily create workflows that connect to the cloud services they use every day, including Dropbox, Slack, Salesforce and more. It is these connections that will unlock new opportunities and expand our fantasies of problem solving while requiring far less time and resources.

Our goal

We want the Claris community to grow from 50,000 to 150,000 developers in the coming years. .

Committing to that goal is our desire to market and support our professional developer community. We are building a world for a different type of developer – the creative problem solvers living in every industry: health care, construction, municipal government, K-12 education, you name it.

These advertisements look at problems, use their unique eye for them, and then use technology to find a solution. They bring a real vibrancy to the community of more advanced developers and collaborators.

To honor the inclusive society we have enjoyed for decades, we must deliver everything we say we should do, which includes expanded educational opportunities and make our technology available to people who want it and protect their ability to be innovative.

Our team

The first priority will always be our Claris team. We strongly believe in Stanford University Professor Jennifer Aker's concept that "employees want to be valued members of a winning team on an inspired mission," and I feel privileged to be part of such a team.

We hire smart people and they need to have their voice and tell us what we need to do. We will also transform our internal communication and decision-making processes so that they are much more collaborative and decentralized.

This work will require investing in Clari's staff to provide technical and managerial training so that our engineers have a greater opportunity to prototype.

Looking forward

The FileMaker brand was good for us and we enjoyed 20 successful years under its banner. The FileMaker service is still good. We are proud of our legacy, and that legacy includes who we have always been – a visionary company that is closely tied to the needs and desires of our developers and how they can best serve their businesses. Claris will continue to be the power of problem solvers, but this time, with even more technologies available to anyone who wants to create.

Many of you traveled with us years ago when most of the world was not ready for workplace innovation. Today, I hope you continue to help us lead this growing industry with your creativity and passion for problem solving.

Thank you.

Twitter: @bradfreitag


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