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Apple can put Siri in a box, Amazon Style



  Siri Fast. Give your favorite personal digital assistant name. Google Assistant? Microsoft Cortana. Amazonas Alexa. Samsung Bixby? Yes I know. It's probably Siri.

Both Google and Amazon have special home appliances that also come with a personal digital assistant; Google Home and Amazon Echo, respectively. As with all these voice assistants, everybody can do some parrot tricks the others can't, but not all work the same way. Is it time for Apple to put Siri in a box, Amazon Echo style?

Siri Everywhere

Amazon's Alexa voice assistant is located in the Amazon Echo devices connected to Wi-Fi in your home. You can download an Alexa app for iPhone, but it has not met with great success or caused much competition for Siri. Google's Home Function Assistant found on many Android-based smartphones, so it's safe to say there's a lot of competition in the Digital Voice Personal Assistant segment these days.

Apple can put Siri in a box, just like Echo or Home. In fact, rumors say Apple is working on such a device itself now, but we know Apple works on far more products than it brings to the market, so take such a rating with a grain of salt and a questionable perspective. Should Apple put Siri in a box, we should expect Siri to do far more than he / she / he is doing now.

Think of this for a moment. Siri is already working on around 1

billion iPhones and iPads, so Siri is far more mobile than Amazon Echo or Google Home. Siri works on Mac, iPhone and iPad, so Siri is pretty much everywhere, Siri needs to be. Including the TV with Apple TV and Siri-in-a-Remote.

Maybe it's another question to ask.

Why should Apple put Siri in a box? Amazon Echo, often considered a big hit by technology media despite selling far fewer devices for far less than Apple selling Watch, considered by the same tech people as something of a dud, starts at around $ 50 and goes up to $ 180. Apple TV starts at $ 150, so there's some parity on price, but not on functionality. After all, Apple TV can watch something, play games, watch and buy TV shows and videos, and choose from hundreds of channels, while Amazon's Echo and Alexa combo are mostly listening and talking, even though it can control and connect to a few household appliances.

Here's what I think happens.

These voice-activated personal digital assistants are babies; They are infants and are not likely to make it to primary school any time soon. Also, I have no doubt that Apple is looking at a voice-activated echo-like box, but one should ask, " Why bother? " Siri is probably already on more than 1 billion Apple devices, so will the company's faithful customer base Be willing to pay more money for yet another device that makes the most of which devices we have already done?

Apple can put Siri in a box, Amazon style, but I don't think it will happen. We already have enough Apple boxes.


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