Once again, Apple showed that they can perform product launches with excellent quality despite the COVID-19 pandemic. One of Loup Ventures’ Gene Munster’s most important features from the event is the company’s ability to segment product lines and motivate consumers to reach for expensive products.
Apple today announced the Apple Watch Series 6, introducing a revolutionary Blood Oxygen feature that gives users even more insight into their overall well-being. The Apple Watch Series 6 delivers many notable hardware enhancements, including a faster S6 system in the package (SiP) and the next generation always on altimeter, along with its most colorful range to date, with a beautiful palette of new case finishes and tapes. watchOS 7 provides family setup, sleep tracking, automatic handwashing detection, new types of exercise and the ability to curate and share dials, and encourage customers to be more active, stay in touch and better manage their health in new ways.
Loup Ventures believes this is a sustainable competitive advantage for Apple.
What jumped out at me today, just representative of what Tim Cook is talking about the company’s mission, is to focus on creating the world’s best products that enrich people’s lives … As an objective observer of the company, I think they did. – Gene Munster
MacDailyNews Take: It is clear today, with prices and the new models, that Apple is deadly serious about maintaining its dominance of the portable device market in general and the smartwatch market in particular. No other company can even remotely monitor, much less compete with the Apple Watch. In the smartwatch market, Apple in a separate universe and then a motley barrel-scraping collection of Apple Watch roadkill in the foreseeable future. 🙂