Guess what? Apple is fighting to sell iPhones in India, Southeast Asia, and Africa. Why? What is the problem? Too much competition for Cupertino?
When I cross interwebs, I hope to find insightful analysis of technology sectors that involved Apple. It's some of my hobby, but even I can figure out why Apple is struggling to sell iPhones in some markets.
Where are the world's hottest technical goods markets? It is not the United States not Europe. No area where smart phone sales or PCs or tablets or whatever has reached saturation. So, imagine India, Southeast Asia, Africa, etc. Apple's iPhone doesn't do that well in these areas.
Apple is still struggling to sell iPhone in the world's hottest markets
Uh huh. Just like forever. Nothing to see here. Move together.
What you do not want to read in Iyengar's thinness excuse for insightful analysis is well insightful analysis. For example, " Why? " Why does Apple fight to sell iPhones on the world's hottest markets (figurative markets, not literal markets)? Throughout the world, Apple seems to be struggling to push iPhone to markets where competitors thrive.
2 percent in India. Maybe 1
Wait. I understand. It just hit me. How is this for some insightful analysis?
Firstly, we are still talking marketshare and positioning Apple as if the company had taken into account mark ethics at all. Of all the major calculations for determining a company's health, is market bottom ; easily topped off, oh, let's say-profit, revenue etc.
Secondly, we're also talking about selling a premium brand – and that means expensive – in nations whose population has just begun to embrace the smartphone as its only device for computing and communication. Allow me to bet that most smartphones in those countries where Apple is struggling to sell iPhones cannot have iPhones. Perhaps it explains why Lexus and Mercedes do not have the same market share as Maruti, which has seven of the 10 best-selling cars in India.
Lexus and Mercedes are struggling, no? What's wrong with them? Meh. Buggatti hasn't even cracked Top 20 yet. Meh.
There should be no doubt that Apple will sell more iPhones in every country, but somewhere alongside the line critics must do basic math. What is the average selling price of a smartphone in India? $ 157. Last year. I checked. What about the iPhone? $ 724.
According to the Gues Stimulators at Strategy Analytics, Apple holds around 85 percent of the world's smartphone profits and about 50 percent of all smartphone revenues. I checked.
If iPhones were free, Apple would be accused of not following the demand.