In his efforts to promote music, Apple CEO Tim Cook announced that the company would donate Apple products to help produce music in EMCM studios.
Mr. Cook gave an introductory speech to Tulane University on Saturday and then visited Ellis Marsalis Center for Music.
Apple CEO finds potential in New Orleans as a technology hub
He extended this help when talking to the founders met Ellis Marsalis and Harry Connick Jr.
Cook said, "The center is an illustration of the unique creativity of this city." When Cook listened to the students who played in the center, who can accept approx. 150 people, it seemed that some of Apple's equipment is already in use. Students showed some of the work they had done.
Connick was happy "Tim Cook has come here and interested in our downtown is truly monumental" . He continued on, "This is a first step, and hopefully this will be the start of a long relationship."
The lawyer reports, "The Cook spoke shortly afterwards about New Orleans' potential as a technological hub and the need for more diversity in the industry, including managing more funds for businesses run by people other than white men."
Under the mandate of Cook, education and diversity have been important issues at Apple. The CEO has always had great interest in people who work with new professions. Cook has made every effort to project Apple as a bridge between technology and liberal art.
It seems that Tim Cook is projecting Apple as a platform that not only produces high quality products, but also nurtures "values that brought these inventions to life ". In particular, Apple has recently suffered setbacks in the staggering iPhone sales and AirPower debate. Now the company has high expectations from the Services business, which includes News +, Apple Card and Apple TV +.
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