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Home / Apple / Apple wants Oscars and Emmys for their original content, just like Netflix – BGR

Apple wants Oscars and Emmys for their original content, just like Netflix – BGR



Read someone out there still wondering how committed Apple is to producing premium original content that generates buzz among critics and the general public. We learn something new about their ambitions in front of the company's large March 25 media event. That's when Apple is expected to detail what the upcoming streaming video service will consist of, for which the company also apparently makes some keywords for the backstage Hollywood power players.

Apple has begun to put together a team of heavy-hitters that can help put the company's content in conflict with prestigious industry prices, such as Oscars and Emmys.

It is according to a report by Bloomberg Friday, noting that Apple has poached such a rental from the TV group at Disney along with bringing on other industry veterans who know how to formulate top entertainment campaigns prices. The report suggests that Apple could launch its original shows, the first of which will come later later this year, for Emmy awards as soon as next year ̵

1; although Apple apparently still looks for a high-powered talent to lead it overall strategic effort.

It is a key role, provided such strategists are responsible for putting on a variety of publicity-generating events for the film industry's players while keeping within the very defined industry guidelines. [19659002] From what we've managed to distinguish from the speaker so far as Apple plans in the streaming video, the company's Netflix rival appears to be dominated by third-party content launch – not Apple's own original show. They will not start pricing on service in volume until later this year, but of course we will know more about the show itself and the timing of the March 25 event happening at Steve Jobs Theater on Apple's campus.

Bloomberg's reporting has shown that Apple was working to get content agreements locked in place by Friday, with some other unconfirmed reports on Apple's new service, including the fact that the iPhone manufacturer apparently will charge users for some of content. However, some of the content will also be free for Apple users, presumably as a move to ensure that the company has a chance at the widest possible audience for its performances – as are green enlightened projects from also Oprah Winfrey to Jennifer Aniston, Reese Witherspoon, Steven Spielberg and more.

Image source: Eric Risberg / AP / REX / Shutterstock


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