The Labor Day weekend is behind us, which means it’s almost time for Apple’s annual iPhone unveiling, which is expected to take place this year in October due to delays caused by COVID – 19 shutdowns. This year’s event is expected to launch Apple’s first smartphones with 5G capacity.
Connor Smith for MarketWatch:
Some bullish analysts believe Apple’s 5G iPhone may be a boon for sales. While 5G phones may not be life-changing for consumers out of the gate, it can spur upgrades for those who endure the next big thing. The launch of 4G iPhones had such an effect on sales.
Wedbush analyst Dan Ives wrote in a note on Monday that he expects four new iPhone models from Apple sometime in mid-October … “In particular, we see Apple and its Asian suppliers expect increased demand for the larger 6.7-inch model which raises the general expectations of the iPhone 12 on its way into this potential launch once a decade, he added.
MacDailyNews Take: This is exactly the model we are waiting for, the 6.7-inch Pro Max.
Ives has a price target of $ 150 on Apple stock, and points to his huge service business, and his expectation that the 5G launch will be a “superbike” that can drive growth for the iPhone category. He notes that the stock may be volatile in the coming weeks.
MacDailyNews Take: Commenting on clients, Ives wrote: “In a nutshell, we believe the iPhone 12 cycle and the Rock of Gibraltar service segment will be a paradigm shift for Cupertino.” We agree.