With iPhone sales remaining stagnant and unlikely to see a significant increase in the deployment of 5G iPhones by 2020, it's no secret that Apple has made a concerted effort to increase revenue from the growing service level. For example, Apple Music continues to grow with an impressive clip, with Tim Cook revealing at the company's latest earnings conference that music streaming service now has up to 50 million subscribers.
Beyond music, Apple's next major press into television service centers, and especially original programming. Over the past 18 months, Apple has been busy incorporating development deals with some of Hollywood's most popular and influential content creators. And, like Netflix's strategy, the spectrum of original programming Apple has currently played across all genres.
According to a new report from CNBC Apple's emerging television initiative is likely to see the light of day in April as early as possible or in early May of the absolute last. Confirmed earlier reports on Apple TV plans, the report claims that Apple's original content will be available for free to iOS users, and will also allow users to seamlessly register for streaming packages from other content creators.
It sounds good and good, but CNBC relays that Apple TV offers may not include service options from such as HBO and Netflix. Almost a surprise, devices such as Netflix are increasingly shading from sharing some form of streaming revenue with Apple. To this point, Netflix last year removed the ability of new subscribers to sign up with the subscription subscription with iOS, thereby removing Apple's ability to earn 1
"While the exact disagreement between Apple and HBO is not known, the report says, media companies have been concerned with data sharing and revenue benefits when Apple tries to gather existing services in new ways."
This is of course not exactly earthquake news given Apple's love for increasing revenue with all the necessary means. Only yesterday, for example, came a word that some publishers were hesitant to join Apple's renowned news subscription because Apple would have 50% of all revenue.
It is worth noting that the absence of streaming options from devices such as HBO, Netflix, and maybe Hulu, plagues Apple more than anyone else, provided the company ideally remembers all popular streaming options under a unified umbrella app on IOS. Meanwhile, the aforementioned devices are big enough and popular enough that they don't exactly need Apple to help them increase cumulative subscribers.
With regard to the original programming Apple has been working on, some of the projects in the works include a revolution from Amazing Stories a new comedy series from It's Always Sunny in Philadelphia stars Rob McElhenney and Charlie Day, and projects from La La Land create Damien Chazelle.