Apple is going back to a great (affordable) iPhone model. Imagine if Apple released a main iPhone model in 2019 instead of three …
Andrew Williams for Wired:
Let's try a thought exercise: a future where Apple releases a main iPhone model in 2019 instead for three. And it's closer to the iPhone XR than the iPhone XS Max, a slightly less expensive phone that will stay under £ 1,000 for the base specification.
The first argument for this is simple. Apple's iPhone XR is very popular.
"The iPhone XR has been a little more successful than I expected," says Ovum smartphone analyst Daniel Gleeson. "The big factors that have helped the XR have been the location of it compared to other iPhone devices – the iPhone X was withdrawn, driving many people who would have bought the cheaper iPhone for the XR. Apple's pricing strategy with the XS and XS Max earns also to make the XR look like a very good deal; although it is still one of the most expensive handsets available. "
MacDailyNews Take: As Predicted:
Why should hoi polloi choose a 5.8-inch iPhone XS when they can get the 6.1-inch iPhone XR? They don't know the difference between LCD and OLED, they have no idea what 3D Touch is, and it looks / works quite the same for them – plus it comes in color (which they will immediately cover with a case; no matter, color sells) . – MacDailyNews, September 20, 2018
As Apple intended. The iPhone XR is the X-Class iPhone for the masses! – MacDailyNews, October 16, 2018
For those not tech-savvy, the iPhone XR is the slightly less expensive "new" iPhone. And for the enthusiast, it is as powerful as the iPhone XS Max, but lasts longer between charges and costs less. These sentences, of course, highlight a problem with the "solo iPhone" concept. Will an iPhone 11R work just as well if there are no more expensive iPhones to compare it to?
This is why our lone iPhone 11R needs a clearer identity than any iPhone has had in many years. If Apple could find a way to succeed in marketing this hypothetical phone as a recently affordable flagship, and the only big-name phone that offers something approaching solid privacy, it may be the most, or even "pro-people" phone.
MacDailyNews Take: No.
For the same reason that Apple makes the Mac Pro * that helps sell other, smaller Macs, Apple should continue to create a flagship, advanced, premium priced "iPhone Pro."
* Of the new Mac Pro, any Mac user should be proud.
Mac Pro is like why you fund a space program if you & # 39; is smart. Yes, there are urgent needs elsewhere (and, for example, there always will be; that's a bad excuse for not investing in exploration), but if you don't push, you stagnate. Nothing unexpected can be discovered, no new solutions are revealed when no new challenges are expected. That's why smart car companies make esoteric supercars, of which only a few will be sold and for which the investment will never be collected. As with supercars, lessons from Mac Pro, the flagship Mac, will review and enhance all of Apple's product lines. Yes, Apple's top selling Mac is their most important.
May the Mac Pro never be lost, abandoned and ignored again!
Think about what you thought of Apple's Mac range when it had a half-decade-out, neglected, dead-end design as a flagship. The entire Mac lineup was reduced. Apple's management that allowed this to happen was also reduced. People could only see the flaws – in the machines and humans. Now, with the new Mac Pro proudly raising the flag high up in the mountains, all Macs and anyone responsible for making Macs are being lifted along with it. – MacDailyNews, July 23, 2019