Sometimes traveling five years ago, does not believe it, but it's 2018, and Microsoft is ready to surpass Apple as the valuable US company in market capitalization.
Redmond-based technology giant has managed to avoid trappings of a stock market droplet that erased hundreds of billions in value from some of the world's largest technology companies.
Depending on which warehouse tracking service you're following, Microsoft is about the same or a few billion cards of Apple's value, with Microsoft's card pulling forward and then closing just shy of management during trading today. Apple ended the day with a market value of $ 814.64 billion to Microsoft's $ 814.45 billion per YCharts.
- How Microsoft Got Here: It was not long ago that Microsoft was flailing away from hardware like Zune and struggling with the Mobile Strategy, while Apple thanked the iPhone and a trendy computer line. But under the CEO of Satya Nadella, Microsoft has cut out the dead weight, erased by dull divisions and focused on high-rise areas such as cloud computing and core services like Office 365.
- How Apple came here: In July, Apple became the first billiard company. However, the crater gives the stock market and reports that Apple is cutting production orders for its three new highly hyped iPhones shave more than $ 300 million of market capital in just a few weeks and sent stocks down 25 percent since the beginning of September.
- Why It Means: If Microsoft is worth a few million more than Apple, it's not going to make or break any business. However, market value can provide a better window into the company's total torque than the share price. That Microsoft – a company that many still connects with 90-year relics such as Clippy and the dotcom era – has risen to the top of the market cap, showing how far it has come under its current leadership.
- What Others Say: In this race, Microsoft is "the tortoise in a technology value that is obsessed with hares", writes Bloomberg's Shira Ovide, adhering to what works best and bounces beyond the blinking technology companies that branch out in all different directions. Microsoft has refurbished its previous mistakes and turned into focus on cross-platform technologies, according to Tom Warren at The Verge, although it will continue to face a lot of competition in areas such as cloud computing, mixed reality and artificial intelligence.