Pre-orders started today for three major new Apple products: iPhone 12, iPhone 12 Pro and iPad Air. All of these devices are available for order on the Apple website, but none are shipped right away.
The planned ship dates for all these units were October 23, but some have already been backed up in November. In some cases, it depends on the configuration you choose. At the time of writing, some iPhone 12 and iPad Air configurations will be shipped later, but others still show October 23 as the delivery date. On the other hand, every iPhone 12 Pro configuration we looked to ship promises either later in October or sometime in November.
In addition, it appears that Apple has normalized the cost of the iPhone across all operators after an initial uprising that the phone was announced at a slightly cheaper price point on AT&T and Verizon.