"When it comes to Apple, it's up and down. For some time, analysts and technicians have demonstrated an unpleasant ability to see encouraging news about the company through a pessimistic lens. In addition, it's amazing that the same people – like has the task of keeping an eye on Apple than anyone else – continually looking at important calculations while issuing reports that lack a shade of nuance or relevant context, "says Yoni Heisler for BGR." Nowhere was this dynamic more obvious than the investor's setback Apple received after recently announced that it would no longer release quarterly sales of devices for iPhone, Mac and iPad. "
"Apple has done exactly what analysts and industry observers have demanded for many years: Preparing for a world without [short] iPhone update cycles," writes Heisler. "Analysts and pundits in recent years lambasted Apple for not having a post-iPhone success plan. Now, in 201
" Should not this be seen as a positive rather than a negative? The reality is that Apple today is more rounded a company than it was a few years ago. And yet, analysts are still enamored with iPhone device sales solely because It gives them a simple, and without a doubt lazy and outdated, way of measuring the state of Apple's business, "Heisler writes. "Unlike longer update cycles, pundits have said for a while that Apple is too proud of the iPhone and that it needs to find new revenue streams or, at least, generate more revenue per iPhone device sold, without exaggeration, Apple has done just and now the same pundits and analysts are suddenly becoming hyperfocused on the sale of iPhone devices. Usually Apple is cursed if they do it and judged if they do not. "
Read more throughout the article here.
[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]
MacDailyNews Take: Of course, hypocrisy does not matter when there is stock price manipulation to be done!
As we wrote:
In the 2018 fiscal year, Apple's revenue grew over $ 36 billion to $ 265.6 billion. For the current quarter, Apple has guided revenue of between $ 89 billion and $ 93 billion, a new all-time record. (It's a turnover of around $ 1 billion – with a "B" – per day.)
When analysts learn to see without the device sharing blinds, Apple has just removed, hopefully, their eyes will not come out by the head
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