There are times when TV commercials are more entertaining than the TV shows they sponsor. Amazingly, commercials can pack a 60-second disc.
Commercials can be entertaining for everyone, and they can be complete and notoriously stupid. Let's take Samsung. Puhleeze. Samsung loves to insult Apple and iPhone customers anywhere and anytime. How Many iPhone Customers Switch to a Galaxy – Anything After Being Offended?
Advertising campaigns are not always about getting a customer to switch brands. Sometimes there are ads to help a customer feel good about a purchase they have already made. Take a look at the latest Samsung anti-iPhone ad on YouTube and get a sense of what Samsung thinks about ads that work on their customers.
The new Galaxy S-whatever gets pitted against an iPhone. An iPhone 6. With battery issues. Since the iPhone 6 we have seen iPhone 6s, iPhone 7, iPhone 8 and iPhone X. Does Samsung say Galaxy S-what is at least as good as a five year old iPhone 6 with battery problems?
Seems like it, right?
But to add an oblique insult to a fuzzy reference, Samsung decided to imagine the iPhone X's iconic Notch in the ad.
When the lagging phone makes you wrong, you have to move on.
Uh. That's probably what a bunch of Samsung Note customers did when their smartphones caught fire or exploded. Move on. Airlines banned Samsung Note smartphones thanks to the fire danger.
Samsung loves to fun at Apple, but I suspect it's not as much getting Apple customers to switch from their iPhones as it is to make Samsung customers feel better about buying a Galaxy smartphones.
After all, Apple's share of smartphone revenue and profits dominates the industry, placing Samsung at a distant second place.
Well, is the glass half full or half empty? One man's notch is another man's big fat forehead that pushes useful functionality that gives rise to the iPhone X's notch, right and left.
And what about the ugly Samsung chin? Apple removed it completely. So if we are to compare the brows and the hooks, let's do it from a different perspective.
Have you ever seen an ugly forehead and chin anywhere?
Samsung would have done better with the humor of this Notch wallpaper.