Home / Apple / Targeted placeholders refer to the upcoming ‘new’ iPhone and Apple Watch Series 6

Targeted placeholders refer to the upcoming ‘new’ iPhone and Apple Watch Series 6



Retailers are preparing for the release of new Apple products this fall by making placeholder spaces available in their weekly ads. This week, Target mistakenly published its weekly ad that contains placeholder references to the upcoming Apple Watch Series 6. The ad also makes room for a “new” iPhone release, although it is not actually an exception this week.

The Target ad simply refers to a “new iPhone” along with instructions that a Target marketer will complete the setup of the ad following Apple’s announcement. The photos and text still refer to Apple’s iPhone 11 series of smartphones, and there is also room left for iPhone 12 cases.

Of course, it is important to remember here that we not expects the iPhone 1

2 to be announced or released this week. Target is simply preparing for the possibility that new iPhones could theoretically be announced, even though it is highly unlikely. Target bases its planning entirely on leaks and rumors, and has no advanced knowledge of Apple’s announcements this week.

The target ad also makes room for the upcoming Apple Watch Series 6 announcement. The ad simply refers to the Apple Watch Series 6 GPS and Apple Watch Series 6 GPS + Cellular “starting at X99.99.” Again, Target has no advanced knowledge of Apple’s announcements, and therefore the price information is unknown and the images are still from the Apple Watch Series 5.

Earlier this morning, a new crop of rumors provided further details on what Apple has planned for the Apple Watch Series 6 and iPad Air 4. You can find our full list of expectations for Apple’s September event here.

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