Why does Mac succeed in the 21st century where it failed in the past? Similar hardware is available on Windows PCs for less money. What makes your Mac a success? Hardware? Software? Reputation?
One of the keywords in the product marketing lexicon is differentiation . For a product to succeed in a sea of many lookalikes, it must be different in visible, remarkable, usable ways. The Mac is different. It runs everything. And more is coming.
Perhaps the bulk of Apple news over the past two weeks – other than CEO Tim Cook dissecting Facebook's entire business model ̵
Yes, that is great news, but it is not as easy a transition from here to there as it may sound. Apple's own chip designs are obviously a marvel of efficiency – for the iPhone, iPad, Watch and Apple TV. And yes, these A-series CPUs are competitive with Intel-level input chips found in MacBook and MacBook Pro models.
Intel Inside stays inside the Mac for many years to come. Why? Power. Apple's own chip design still doesn't compete with Intel's most prestigious chips found in the top ranks of MacBook Pro models, iMac and iMac Pro, and everyone will be surprised if an Apple-designed A-series chip drives the future of the Mac Pro.
Why? Why not?
Macs run everything. Well, almost everything, but in the future Mac will run even more of everything. First runs a Mac on macOS High Sierra, but on a Mac with Intel Inside, it can also run Windows 10. And different flavors of Linux and Unix. All at the same time if that is your wish.
Word on the street is that Apple has big plans for macOS and iOS and app developers in a major platform change. Think of iOS apps on macOS, but done in such a way that it makes application development both a fairly straightforward process. Developers could write for iOS and iPhone and iPad and get these applications nicely into future macOS versions.
Since nearly half a million iOS and Android smartphone apps come from the same developers, a Mac capable of running macOS, Windows, Linux, Unix and iOS would be a fantastic machine that would come close to running absolutely what preferably.
You know, like Mac.